Own the Leading Boutique Fitness Franchise
Some brands don’t just enter the market—they redefine it, setting new standards and embedding themselves into the fabric of American culture. In the $22 billion boutique fitness industry, ISI® Elite Training is that game-changer.
ISI® Elite Training Franchise is Revolutionizing the Fitness Industry
Delivering coach-led, strength-based, high-intensity workouts designed to burn up to 1,000 calories per session, ISI® Elite Training has rapidly emerged as one of the fastest-growing fitness brands. Founded in 2013 and franchising since 2019, the brand has already awarded over 70 territories nationwide. With strong unit-level economics, a superior training model, diverse revenue streams, and limitless growth potential, ISI® Elite Training offers entrepreneurs the opportunity to build a thriving business while making a lasting impact.
Why Choose ISI Elite Training Franchise?
ISI Elite Training is a fast-growing boutique fitness franchise that has rapidly expanded across the United States by delivering coach-led, high-intensity workouts in a community-driven atmosphere. Since franchising in 2019, ISI Elite Training has awarded over 70 territories and continues to grow with strong unit-level performance.
Passion
If you're here, it's because you're ready to pursue your passion. Now is the time to build something meaningful, take control of your future, and make a difference in your community. An ISI® Elite Training franchise provides a seamless, turn-key opportunity to create the life and business you’ve always wanted.
Purpose
More than half of Americans are striving to lose weight, yet only 23% get the exercise they need. Many want to improve their fitness but don’t know how to start.
ISI® Elite Training bridges that gap by providing coach-led, personalized workouts built on accountability, community, and real results. As a franchise owner, you’ll have the opportunity to bring this mission to life every day, helping people transform their health and confidence.
Profit
Imagine a life where you have the freedom to do what you love, with the people you choose, on your own terms. With our business model, you can start generating revenue from day one, benefiting from recurring income and five diverse revenue streams—all while achieving profit margins nearing 30%. These figures are based on corporate-owned locations.
For full financial details, please refer to Item 19 in the FDD.
Franchise Match
Participants in an ISI Elite Training session perform coach-led exercises in a supportive group setting. The community-focused, athletic-based workouts are a core competitive advantage that drives member loyalty.
ISI Elite Training distinguishes itself from other fitness franchises in several key ways that give franchise owners a competitive edge:
Coach-Led, Athletic-Based Workouts
Strong Community & Member Retention
Multiple Revenue Streams
Affordable Investment & Healthy Margins
FAQ's
We're excited to talk to you! Let's do this!
What ongoing support will I receive as a franchise owner?
ISI Elite Training provides continuous support to its franchisees well beyond the initial opening. Each franchise owner is assigned a Franchise Business Coach – an experienced advisor who will work with you one-on-one to help you interpret your numbers, refine operations, and achieve your business goals.
How does ISI Elite Training help franchisees with marketing and member acquisition?
Marketing and sales support are a big part of the ISI franchise package. The brand’s in-house marketing team provides ready-to-go campaigns and materials for digital ads, social media, print, and more – all tailored to promote your studio and the ISI Elite Training brand in your community.
Do I need fitness industry experience to own an ISI Elite Training franchise?
No specific fitness background is required. ISI Elite Training welcomes franchisees from all professional backgrounds – you do not need to be a personal trainer or have prior gym ownership experience.
How profitable is an ISI Elite Training franchise?
While individual results can vary, ISI Elite Training’s model is designed to maximize profit potential through recurring revenue and efficient operations. The primary revenue comes from membership dues – and because most ISI members are on unlimited monthly plans (over 90% opt for the top tier membership) – franchisees benefit from a steady, predictable income stream each month.
Review the brands FDD for more financial details.
What training will I receive?
ISI provides comprehensive initial training to set franchise owners up for success. New franchisees attend an in-person training program at ISI Elite Training’s headquarters in Charlotte, NC (often called Iron University).
What are the numbers?
$396,600 to $681,900 Investment range
7% Royalty Fee
2% Brand Marketing Fund
The Franchise Process
Step 1: Initial Call
Talk to an advisor. Determine If it makes sense to continue the conversation.
Step 2: Discovery
Deep dive into the support systems, processes and what makes the brand unique.
Step 3: Due Diligence
Determine the territory you're interested in. Research, Review the Franchise Disclosure Document, create a business plan & determine your path to financing.
Step 4: Meet the Team
Travel to the Brand's HQ. Meet the team and confirm you decision to move forward.
Step 5: Signing Day
Pay your fees and sign your franchise agreement and celebrate!
Step 6: Launch!
Begin onboarding & the process to launching your new franchised business.
ISI Elite Training
This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted, or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect a franchise's sale will be made if we are first in compliance with state registration requirements or are covered by an applicable state exclusion or exemption.